Nuts & Bolts: Defining Your Value Proposition

What aspects of your personal values and abil­i­ties could elevate your busi­ness idea to some­thing truly distinc­tive? Have you ever wondered how to clearly commu­ni­cate the value of your art to others? ​“Defin­ing Your Value Propo­si­tion” is a profes­sional devel­op­ment session designed to help maker-artists artic­u­late what makes you and your work stand out in a competitive marketplace. 

In this session, you will hear from artists about their chal­lenges and successes with craft­ing compelling value propo­si­tions. In addi­tion, you will learn how to craft your own value propo­si­tion — a clear, measur­able, and demon­stra­ble state­ment that commu­ni­cates the unique value you bring to your customers. This session will also empower you to create indi­vid­ual posi­tion­ing state­ments that serve as the corner­stone of your busi­ness iden­tity, helping you stand out in the market­place. Reflect on what makes your art and busi­ness one-of-a-kind, and leave with the tools to define and commu­ni­cate that value clearly to the world.

Session Pricing:

• $10 — Student Members
• $25 — Members
• $35 — Non-Members

The Furni­ture Society would like to thank the Schooner Foun­da­tion and The Bresler Foun­da­tion for support­ing this initia­tive. Without their support, the Nuts & Bolts profes­sional devel­op­ment program­ming and schol­ar­ships would not be possible!